Overview
Insurance is a target-based industry totally dependent on sales. Insurance agents are expected to reach a daily target of so and so amount in order to maintain their earnings. As such they have to communicate with clients on a daily basis and develop sales strategies that will convince them to buy their products. This module of sales training for the insurance industry will help them with that.
Course Content
Knowledge about your product
Knowing about your policies is very important as customers nowadays are very informed about what they want. You need to know your policies inside out to conceive your client to buy your product.
Communication skills
Sales are based on the ability to communicate with your customers. The better you communicate with your customer the better you are able to convince them to buy your product.
Building trust through transparency
Explaining your policy to your customers clearly without any doubts remaining in their minds is the best way to get them to invest in your product. This builds a sense of trust in their mind for the company and helps you in the future if you want to sell another product of yours to them.
Developing an effective sales strategy
An effective sales strategy is essential when it comes to selling insurance policies. There are various methods that sellers like to use, FInding one that is suitable for you is essential to success.
Knowing the market
There are different conditions in which different policies will sell. Knowing how to read the market and sell policies accordingly is a skill a seller needs. It is very helpful in making sales that are both useful for the company as well as the customer.
Key Features
The key features of this course will be focused on communication and sales strategy. The client is the most important part of this industry. As such the sellers need to know how to cater to their every need in relation to their field. A seller that answers questions clearly and gives proper feedback is appreciated by the clients as well. This will help the company in the long term to retain the client and sell them other products.
Eligibility
People eligible for this course are mostly sellers who communicate directly with clients. Managers are also eligible for this as they need to understand how to direct their team accordingly. They need to have information about the product they are selling and the strategy their sellers use.
Benefits
● Knowing what policy to sell and when to sell it by utilizing existing market conditions. This can help the seller in making more sales.
● Understanding how to communicate with the customer and selling your products.
● Developing a sales strategy that aids in selling your product to the customer effectively.
● Getting knowledge about the product you are selling so that you can answer questions from the customer clearly.
Certification
The certificate is awarded to the participants as a token of appreciation of their
performance through the training and successful completion of the course.