Overview
Effective selling is a skill that is a requisite for anyone beginning a career in the corporate industry as a sales professional. Mastering that skill requires the right tools, knowledge, simple strategies and tried-and-tested methods that invariably drive sales, profitability and success of a company. The bundle of skills is taught in this course with the help of lectures, audio-visual presentations, mock-ups and practical assignments, ensuring blended learning takes place for maximum impact.
Course Content
• Identifying Potential Clients and Customers
• Ice-Breakers – Approaching the Potential and Turning them Loyal
• Maximise the Opportunity to make a Sale
• Target Audience
• Your Message
• Barriers to Selling
• Organising Leads
• Filtering Leads
• Understanding Client and Customer Requirements
• Value of Customer Interactions (Inward and Outward)
• The Power of Persuasion
• The Impact of Professionalism
• Confidently Closing a Sale
• Meeting Customer Expectations
Key Features
• The course is efficiently structured in a way that consistently takes you through all the selling steps and cohesively understands the selling process.
• Handling clients and customers is an inevitable part of a corporate career – the module of ‘Understanding Client and Customer Requirements’ will dive into extensive details and focus on developing practical strategies for successful execution of the same.
• The course will help executives seamlessly manage customer enquiries and service centres that are key to getting customer information to be able to serve them better.
• Participants will understand the difference between ‘Serving the Customer’ and ‘Servicing the Customer’ in a way that commands their loyalty for the long-term.
• Assignments are divided into two parts – one that needs to be worked on individually and the other which necessitates group involvement. Both types of assignments are inserted appropriately at respective modules throughout the course.
Eligibility
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Self-employed Professionals
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Freelance Professionals
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Entrepreneurs and Small Business Owners
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Senior Managers
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Interns and Trainees
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Freshers
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Executives handling client interaction on a daily basis
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Call Centre Operators
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Sales Trainees
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Sales Executives
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Direct Sales Associates
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Telemarketer
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On-Field Sales Representatives
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Store Managers
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Department Store Owners
Benefits
• The course modules are designed to inspire team leaders to eliminate gaps and run the process smoother and faster. This will ensure building an environment that is highly conducive to growth, performance, profitability and success of the company.
• For securing a place in the market and ensure the company stands strong in the face of competitors, getting employees to make sales is vital.
• Participants will understand what is the window of opportunity to strike a conversation with potential customers and the way it functions. The strategies that are taught will help them identify these opportunities at multiple stages and how to capitalize on the same.
Certification
All participants will be awarded a certificate of participation on completion of the course and successfully attempting the individual assignments and group activities.